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Omniture Expands Patent Portfolio With Purchase Of Nine Patents From IBM


OREM, Utah – Omniture, Inc. (NASDAQ: OMTR), a leading provider of online business optimization software, announced the recent purchase of nine patents from IBM related to inventions and technology in the Web analytics, business optimization and behavioral targeting area. With these new additions, Omniture’s internal patent portfolio now includes 14 issued patents and 44 patent applications pending.

In addition to Omniture’s internal patent program, the company entered into a license agreement with NetRatings, Inc. during the quarter ended March 31, 2006, under which NetRatings licensed to Omniture worldwide rights to its entire patent portfolio of 78 U.S. and foreign patents and patent applications. Omniture remains the only major solution provider in the Web analytics industry to have licensed these assets from NetRatings. With this added portfolio, Omniture owns or has direct license to a total of 136 patents and patent applications.

“We are pleased to have been able to acquire pat

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Did You Know?

You may apply for a patent for your invention.

Inventors may apply for one of two types of patent applications: (1) A non-provisional application, which begins the examination process and may lead to a patent and (2) A provisional application, which establishes a filing date but does not begin the examination process.

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Claim

Definition:
The definition of the monopoly rights that the applicant is trying to obtain for the invention.

Assignment

Definition:
A transfer of ownership of a patent application or patent from one entity to another. Record all assignments with the USPTO Assignment Services Division to maintain clear title to pending patents.

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